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Why clarity?

Behavioural Science is only useful if it helps you make better decisions about your business.

Decisions like what words to use, in what order; how to persuade your customer to buy; how to price your products; how to get your colleagues to contribute or change what they're doing.

I want to give you less to think about, not more.

I want to give you the gift of clarity.

"Bri Williams is the Linnaeus of human behaviour."

Rory Sutherland
Vice Chair of Ogilvy

Free ideas on how to influence behaviour

Behaviour happens everyday, right?

Everyday we're writing emails, having conversations, and working with and through others.

That's why I share ideas on how to better influence behaviour in a short email each weekday.

Would you also like to receive it?

If you're looking to do things differently

If you're looking for a laundry list of behavioural principles, you can find them on the internet.

If you want to learn the basics of behavioural economics, there are best selling books available.

But if you want to actually USE what the science reveals, that's what I'll help you do.

Whether you work in corporate, government or small business, when you work with me, you work with me directly. I'm a team of one, so you get all my focus, experience and ideas.

Plus, I'm the creator of the Williams Behaviour Change Model, which grounds science in practical reality. I promise, you're going to love using it!

Find out more about the model

Snapshot of clients

"In 30 years of business I have yet to meet someone with the insight of Bri, in helping understand how the client views your offering."

Peter Singer
Bond National

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Which service is ideal for you?

Find out which service Bri recommends for you by answering a few easy questions. Results are immediate AND you'll get a free copy of one of my books as a thank you!

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