What do I mean by that?

I end my email newsletter with the following:

“When you know how to change behaviour, you can change your world.”

Your was deliberate.

I could have said the world, but that seemed grandiose.

By your I mean whatever you define your world to be. 

That could be your community, your business, your family.

Because it’s your behaviour and the behaviour of those around you that you can influence.

How well you influence, that’s entirely a question of technique.

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